Wednesday, February 28, 2007

the green of england

Think what you will of the British.
They don't always get a fair trial, what with the "right-o" and the tea and crumpets business.
But good things come out of the UK all the time. And a not-so-obvious example is Prince Charles. Now HRH doesn't always get fair media attention but he's done some good things when it's come to the organic food industry - and long before it was all the rage.
Charles has some extra income, about $16-million annually for being the Duke of Cornwall, so he's able to try some crazy experiments. Back in 1986, Charles turned some of the land at the Home Farm of his Highgrove estate to an organic farm. And since 1996, the entire thing has been certified.
The resulting brand, Duchy foods has been profitable since 1999. And the company has donated its profits of $2.7-million to the Prince's Trust, Charles' charitable fund.
The Prince's green efforts extend to his recently converted bio-diesel Jaguars and he's been traveling commercially rather than by taking the private royal helicopter and train. His concern for the environment seems refreshingly real.
Charles has also been in the news recently for some comments he made in the United Arab Emirates while visiting a diabetes centre. It was an off-the-cuff question to a nutritionist, "Have you got anywhere with McDonald's, have you tried getting it banned? That's the key."
The comments seem a bit disingenuous to some because the 'Duchy Cornish Pastry' has more calories, fat, and salt than a McDonald's Big Mac.
But it seems like the future king is really trying to do his part, which is a big one seeing as the man lives in castles and all.

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